
Back in 2003, a new social network emerged that would take the music industry by storm. It was called MySpace, or Myspace or My_____, depending on your preference. Remember it? Believe it or not, it s still going! Although has significantly fallen out of favour over the years. MySpace (that s the spelling I m going to use) was an instant hit with bands and musicians because it gave them a platform on which to setup a web presence. Maintaining a blog, posting upcoming tour dates and uploading songs, videos and pictures was suddenly incredibly easy not to mention cheap! Moreover, MySpace allowed bands to grow a fan base. It seemed to be the real deal. But MySpace was its own worst enemy. Its poor coding allowed people to heavily customise their pages and it soon became an unwieldy beast. Then along came Facebook and the writing was well and truly on the wall for MySpace. But why I am telling you all this? Especially if MySpace is past its best. Simply because the importance of an active
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